Book Business Plan

Writing by the seat of your pants has its place, and often turns out inspired works.

In today’s ever-more competitive publishing industry, however, marketability remains the watchword.

That means you must consider if you have created a marketable book concept.

Don’t think of this stress on business as creativity vs. Both represent necessary pieces for a successful book.

The final two days of the challenge serendipitously culminated in an out-of-the-box approach to my business.

As I was revisiting my business plan (originally a boring, static Word document), I decided to put my own creative spin on it and the Right-Brain Business Plan® was born!

Putting together a business plan for your book necessitates evaluating your idea from a business as well as a creative standpoint.

Since publishing is the business of selling books, your business plan helps you determine if your idea is saleable.

If you are like most writers, when you get an idea for a book, you want to start immediately.

If you are a mapper or plotter, you may stop to outline your scenes or your content prior to sitting down to write.


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