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But what if those dials are producing few connects and even fewer deals? For a sales manager, having reports that track how many calls lead to connects, how many connects lead to demos and how many demos lead to deals can be an incredibly powerful indicator of which of your reps are not only effective at their jobs but efficient in performing them.And therein lies the rub – is it more important for your organization to pursue effectiveness or efficiency?
For a practical example, consider the differences between activity effectiveness and activity efficiency among your sales reps.
Every sales team has daily, weekly, monthly and quarterly goals that, when achieved, are representative of the effectiveness of their roles.
Introduction Effective communication plays a vital role in co-located and virtual teams.
The networks of communication and interpersonal relationships that develop naturally within an organization form channels for the flow of organizational knowledge A drawback to these face to face meeting is that dispersed teams may not have the ability to meet face to face often or, sometimes, ever.
Many companies have their hearts in the right place – they know what goals they want to achieve, but are inefficient in achieving those goals.
Other companies are tightly run ships, with all employees working together, humming along and all singularly focused on the task at hand…but what if the task at hand is the wrong goal?The training may go well, with employees learning the new technology in record time, but if overall productivity doesn't improve following the implementation of this new technology, the company's strategy was efficient but not effective.In the following video, William Mc Donough, co-author of The Upcycle: Beyond Sustainability--Designing for Abundance, speaks about efficiency vs.Finding the sweet spot between effectiveness and efficiency is truly that ultimate goal for all companies.At a glance, effectiveness and efficiency in teaching is quite confusing but upon analyzing, you will find out that these two qualities are related and both are important in teaching. Well, a teacher can exhibit efficiency in the manner she gets things done, how she manages her class and her time in getting things done.While efficiency refers to how well something is done, effectiveness refers to how useful something is.For example, a car is a very effective form of transportation, able to move people across long distances, to specific places, but a car may not trasport people efficiently because of how it uses fuel.Managers and team leaders can set the tone an provide the culture of the organization by meeting with their team.When meeting face to face there are many tools for use for team meetings, tools such as PC’s, Power Point, Whiteboards, books, or handouts.If you’re trying to grow aggressively and have resources to burn, optimizing effectiveness might be the way to go.However, if a smaller company has very limited resources to work with, they might be more interested in pursuing efficient operations in order to maximize their capabilities and not stretch themselves too thin.