Ask vendors with whom you work (florists, caterers and photographers, for instance) if you can leave a stack of business cards in their places of business. Like your business card, a well-designed, professional brochure can help cement your image as a professional planner.
Prospective clients will make judgments about your company based on your brochure, so make sure it's conceived and produced at the highest level possible.
As you develop your event planning business, it's important to market in order to grow your client base.
Following are eight ideas for advertising and promoting your event planning business: Networking.
However, friends “like” websites they want to support or really like.
So create a Facebook page for your event planning business, but use it sparingly for promoting your business.
For most planners, networking is at the top of the list in terms of developing a strong client base. If people have met you and know what services you offer, they may refer business to you or use your service themselves.
Furthermore, networking with hotels, caterers and so on will give you a chance to meet some of the people whose services you may need as you plan events. Print advertising covers a broad range, from a free—or inexpensive—Yellow Pages advertisement to an ad in a glossy national publication costing tens of thousands of dollars.
One of the best ways to generate ideas is by watching the top wedding planners.
Below are 25 of the most influential wedding planners in the world. 25 Tiffany Lanier started Sun Horse Weddings on the Isla Mujeres in 2002. The company coordinates both Buddhist and Christian weddings.