To keep business startup costs to a minimum, initially start with basic skin care products (cleanser, toner and moisturizer), and expand your skin care product line from there.
You can promote your products online -- particularly on social media -- but your best advertising will likely be word-of-mouth referrals.
“I got business cards, set up meetings and made my initial contact.”Following her trade-show research, Hatzistefanis met with multiple London-based labs in search of a partner who could help interpret her vision and create actual product.
“I knew what I wanted the end result to be, but I don’t have a chemistry background,” she said.
Startup Costs: $2,000 - $10,000 Home Based: Can be operated from home. The starting point for any business is research, which can include the local cosmetics counter.
Skin Care Business Plan
There’s a lot of emphasis on natural, organic products these days, so a skin care line that’s transparent about ingredients could be a wise decision in terms of product marketing and consumer acceptance.Here, the CEO and host of podcast Overnight Success talk us through the guidelines she used to get her start.As both a passionate consumer and former beauty writer, Hatzistefanis was able to spot a gap in the market.it’s been amazing how many beauty bloggers and journalists have responded to twitter requests to review our products. I have a Vision Board which I regularly look at for inspiration, and Carrie’s videos help too!I am still working part time as a lawyer, and every other minute is often taken up with the business.We create natural skincare products packed with plant oils and essential oils.Since our launch, our products have received great reviews from leading beauty bloggers and journalists, and have already won a number of national awards! No Creating and marketing your own skin care product line could be a great business venture.Most cosmeticians will be more than happy to explain the benefits of their products, including what certain ingredients will do for your skin.To jump-start your business, offer free skin care analysis to customers, along with free samples of the natural skin care products you sell. As is the case for many companies, there’s not much of a revenue ceiling here -- it all depends on the popularity of your product line.For example, Maria Hatzistefanis built her skincare company, Rodial, into a million venture over two decades. “A dirty little secret of the beauty industry is that Chanel No.